Collection: Minimum

The clothing brand Minimum is a Danish fashion company founded in Aarhus, Denmark, in 1997. The style is defined by simplicity, clean lines, and a straightforward, uncomplicated take on the latest trends. Collections feature an interesting mix of materials, shapes, and colors, incorporating the "Minimum DNA" in every piece.

The company launched a sustainability strategy called "Impact" in 2019, focusing on using more sustainable materials like organic cotton, recycled polyester, and Tencel in its collections.